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- All 27 designer templates
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Alexandra Pemberton-Hayes
Principal Product Designer · Design Systems Lead
(415) 555-0199alexandra.pemberton@example.comSan Francisco, CAlinkedin.com/in/alexandra-pembertonpembertondesign.studio
Skills
Figma
Sketch
Adobe CC
Webflow
Framer
After Effects
User interviews
Diary studies
A/B testing
Usability testing
Survey design
Jobs-to-be-done
Design tokens
Tokens Studio
Storybook
Component governance
Documentation
Design critique
Workshop facilitation
Sprint planning
OKR planning
Cross-functional alignment
HTML
CSS
Tailwind
React (reading)
Git
Languages
EnglishNative
MandarinProfessional
SpanishConversational
FrenchBasic
Certifications
Nielsen Norman UX Certification
Nielsen Norman Group
2021
IDEO Design Thinking
IDEO U
2018
Certified Professional in Accessibility Core Competencies (CPACC)
IAAP
2023 – 2026
Awards
Designer of the Year (Internal)
Vellum Health · 2024
Annual award recognizing cross-functional impact and design leadership across product squads.
Fast Company Innovation by Design — Finalist
Fast Company · 2023
Patient onboarding rebuild recognized in the Health category.
Webby Award — Honoree
International Academy of Digital Arts & Sciences · 2020
Lattice Manager Dashboard, Productivity category.
Profile
Principal product designer with 12+ years shipping consumer fintech, B2B SaaS, and developer tooling at scale. I bridge product strategy, systems thinking, and craft — partnering closely with engineering and research to deliver outcomes measurable in revenue, retention, and reduced support cost. Most recently led a design-system rebuild that cut feature ship time 42% across nine product teams while raising NPS from 31 to 58.
Employment
Principal Product Designer, Design SystemsMar 2022 – Present
Vellum Health, San Francisco, CA
- Led the rebuild of the company-wide design system in Figma + Tokens Studio; adoption reached 9 of 9 product squads within two quarters and reduced new-feature design time ~42%.
- Lifted patient-onboarding activation 38% (220k → 305k MAU) over two quarters by redesigning the insurance-verification step in collaboration with billing, legal, and clinical partners.
- Founded the cross-functional accessibility working group; brought the patient app from WCAG AA partial compliance to AA full and started the AAA roadmap.
- Mentored a team of six product designers and two researchers; introduced a portfolio-review cadence credited by reports as the strongest growth lever of their year.
Senior Product DesignerJun 2019 – Feb 2022
Lattice, San Francisco, CA
- Designed goal-setting and 1:1 feedback flows shipped to 4,000+ companies including Slack, Reddit, and Asana — featured as case studies in Lattice's RTM.
- Led the manager-dashboard redesign, cutting time-to-insight from 6 minutes to under 90 seconds in user testing across 14 sessions.
- Drove the migration from a fragmented icon library to a unified 240-glyph set; documented the system and ran two adoption workshops for engineering.
Product DesignerAug 2017 – May 2019
Stripe, San Francisco, CA
- Designed the Connect onboarding flow used by ~80% of new platform partners; reduced first-charge time-to-value from 11 days to 4.
- Owned the Radar fraud-review surface end-to-end across web and mobile; partnered with ML engineering on an explainable-AI panel praised in customer interviews.
- Co-authored the team's first formal design-critique handbook; still in use after my departure (per public commit history).
DesignerSep 2015 – Jul 2017
IDEO, Palo Alto, CA
- Embedded with three Fortune-500 clients on multi-month engagements covering financial services, health insurance, and consumer packaged goods.
- Co-led a design-research sprint for a global bank that reframed the brief and unlocked a $14M productized service line.
Education
M.F.A. Interaction DesignSep 2013 – May 2015
School of Visual Arts, New York, NY · GPA 3.95/4.0
- Departmental Honors
- Thesis Prize
B.A. Cognitive Science, minor in Studio ArtSep 2009 – May 2013
Brown University, Providence, RI · GPA 3.8/4.0
- Magna Cum Laude
- Phi Beta Kappa
Projects
Patient Onboarding RedesignJan 2023 – Aug 2023
Lead Designer
Rebuilt the end-to-end patient onboarding funnel including insurance verification, identity capture, and care-team selection. Reduced drop-off at the insurance step by 38% and shortened median time-to-first-appointment from 5.2 days to 2.1.
Figma · Maze · Mixpanel
Vellum Design System v2Jun 2022 – Apr 2024
Design Systems Lead
Two-year rebuild covering tokens, primitives, complex components, motion, and accessibility guidance. Adopted by 9 of 9 product squads.
Figma · Tokens Studio · Storybook · Style Dictionary
Open-source: a11y-audit-cliApr 2021 – Present
Maintainer
Lightweight CLI that wraps axe-core for design-team-friendly accessibility reports. ~1.4k GitHub stars.
Node · axe-core · Commander
Volunteering
Design MentorJan 2020 – Present
Out in Tech, Remote
- Mentor LGBTQ+ designers transitioning into senior roles; ~14 mentees to date with 9 promotions in cycle.
Pro Bono DesignerJun 2018 – Dec 2021
Code Tenderloin, San Francisco, CA
- Redesigned the participant intake site and admin dashboard; cut staff time per intake by ~25 minutes on average.
Contact
Phone
(415) 555-0199
Email
alexandra.pemberton@example.com
Address
San Francisco, CA
LinkedIn
linkedin.com/in/alexandra-pemberton
Website
pembertondesign.studio
Education
Sep 2013 – May 2015
M.F.A. Interaction Design
School of Visual Arts · New York, NY
GPA 3.95/4.0 · Departmental Honors · Thesis Prize
Sep 2009 – May 2013
B.A. Cognitive Science, minor in Studio Art
Brown University · Providence, RI
GPA 3.8/4.0 · Magna Cum Laude · Phi Beta Kappa
Expertise
- Figma
- Sketch
- Adobe CC
- Webflow
- Framer
- After Effects
- User interviews
- Diary studies
- A/B testing
- Usability testing
- Survey design
- Jobs-to-be-done
- Design tokens
- Tokens Studio
- Storybook
- Component governance
- Documentation
- Design critique
- Workshop facilitation
- Sprint planning
- OKR planning
- Cross-functional alignment
- HTML
- CSS
- Tailwind
- React (reading)
- Git
Language
EnglishNative
MandarinProfessional
SpanishConversational
FrenchBasic
Certifications
Nielsen Norman UX Certification
Nielsen Norman Group · 2021
IDEO Design Thinking
IDEO U · 2018
Certified Professional in Accessibility Core Competencies (CPACC)
IAAP · 2023 – 2026
Awards
Designer of the Year (Internal)
Vellum Health · 2024
Fast Company Innovation by Design — Finalist
Fast Company · 2023
Webby Award — Honoree
International Academy of Digital Arts & Sciences · 2020
Alexandra Pemberton-Hayes
Principal Product Designer · Design Systems Lead
Principal product designer with 12+ years shipping consumer fintech, B2B SaaS, and developer tooling at scale. I bridge product strategy, systems thinking, and craft — partnering closely with engineering and research to deliver outcomes measurable in revenue, retention, and reduced support cost. Most recently led a design-system rebuild that cut feature ship time 42% across nine product teams while raising NPS from 31 to 58.
Experience
Mar 2022 – Present
Vellum Health · San Francisco, CA
Principal Product Designer, Design Systems
- Led the rebuild of the company-wide design system in Figma + Tokens Studio; adoption reached 9 of 9 product squads within two quarters and reduced new-feature design time ~42%.
- Lifted patient-onboarding activation 38% (220k → 305k MAU) over two quarters by redesigning the insurance-verification step in collaboration with billing, legal, and clinical partners.
- Founded the cross-functional accessibility working group; brought the patient app from WCAG AA partial compliance to AA full and started the AAA roadmap.
- Mentored a team of six product designers and two researchers; introduced a portfolio-review cadence credited by reports as the strongest growth lever of their year.
Jun 2019 – Feb 2022
Lattice · San Francisco, CA
Senior Product Designer
- Designed goal-setting and 1:1 feedback flows shipped to 4,000+ companies including Slack, Reddit, and Asana — featured as case studies in Lattice's RTM.
- Led the manager-dashboard redesign, cutting time-to-insight from 6 minutes to under 90 seconds in user testing across 14 sessions.
- Drove the migration from a fragmented icon library to a unified 240-glyph set; documented the system and ran two adoption workshops for engineering.
Aug 2017 – May 2019
Stripe · San Francisco, CA
Product Designer
- Designed the Connect onboarding flow used by ~80% of new platform partners; reduced first-charge time-to-value from 11 days to 4.
- Owned the Radar fraud-review surface end-to-end across web and mobile; partnered with ML engineering on an explainable-AI panel praised in customer interviews.
- Co-authored the team's first formal design-critique handbook; still in use after my departure (per public commit history).
Sep 2015 – Jul 2017
IDEO · Palo Alto, CA
Designer
- Embedded with three Fortune-500 clients on multi-month engagements covering financial services, health insurance, and consumer packaged goods.
- Co-led a design-research sprint for a global bank that reframed the brief and unlocked a $14M productized service line.
Projects
Jan 2023 – Aug 2023
Lead Designer
Patient Onboarding Redesign
Rebuilt the end-to-end patient onboarding funnel including insurance verification, identity capture, and care-team selection. Reduced drop-off at the insurance step by 38% and shortened median time-to-first-appointment from 5.2 days to 2.1.
Figma · Maze · Mixpanel
Jun 2022 – Apr 2024
Design Systems Lead
Vellum Design System v2
Two-year rebuild covering tokens, primitives, complex components, motion, and accessibility guidance. Adopted by 9 of 9 product squads.
Figma · Tokens Studio · Storybook · Style Dictionary
Apr 2021 – Present
Maintainer
Open-source: a11y-audit-cli
Lightweight CLI that wraps axe-core for design-team-friendly accessibility reports. ~1.4k GitHub stars.
Node · axe-core · Commander
Volunteering
Jan 2020 – Present
Out in Tech · Remote
Design Mentor
- Mentor LGBTQ+ designers transitioning into senior roles; ~14 mentees to date with 9 promotions in cycle.
Jun 2018 – Dec 2021
Code Tenderloin · San Francisco, CA
Pro Bono Designer
- Redesigned the participant intake site and admin dashboard; cut staff time per intake by ~25 minutes on average.
Alexandra Pemberton-Hayes
Principal Product Designer · Design Systems Lead
alexandra.pemberton@example.com · (415) 555-0199 · San Francisco, CA
Employment
Principal Product Designer, Design SystemsMar 2022 – Present
Vellum Health, San Francisco, CA
- Led the rebuild of the company-wide design system in Figma + Tokens Studio; adoption reached 9 of 9 product squads within two quarters and reduced new-feature design time ~42%.
- Lifted patient-onboarding activation 38% (220k → 305k MAU) over two quarters by redesigning the insurance-verification step in collaboration with billing, legal, and clinical partners.
- Founded the cross-functional accessibility working group; brought the patient app from WCAG AA partial compliance to AA full and started the AAA roadmap.
- Mentored a team of six product designers and two researchers; introduced a portfolio-review cadence credited by reports as the strongest growth lever of their year.
Senior Product DesignerJun 2019 – Feb 2022
Lattice, San Francisco, CA
- Designed goal-setting and 1:1 feedback flows shipped to 4,000+ companies including Slack, Reddit, and Asana — featured as case studies in Lattice's RTM.
- Led the manager-dashboard redesign, cutting time-to-insight from 6 minutes to under 90 seconds in user testing across 14 sessions.
- Drove the migration from a fragmented icon library to a unified 240-glyph set; documented the system and ran two adoption workshops for engineering.
Product DesignerAug 2017 – May 2019
Stripe, San Francisco, CA
- Designed the Connect onboarding flow used by ~80% of new platform partners; reduced first-charge time-to-value from 11 days to 4.
- Owned the Radar fraud-review surface end-to-end across web and mobile; partnered with ML engineering on an explainable-AI panel praised in customer interviews.
- Co-authored the team's first formal design-critique handbook; still in use after my departure (per public commit history).
DesignerSep 2015 – Jul 2017
IDEO, Palo Alto, CA
- Embedded with three Fortune-500 clients on multi-month engagements covering financial services, health insurance, and consumer packaged goods.
- Co-led a design-research sprint for a global bank that reframed the brief and unlocked a $14M productized service line.
Education
M.F.A. Interaction DesignSep 2013 – May 2015
School of Visual Arts, New York, NY · GPA 3.95/4.0
- Departmental Honors
- Thesis Prize
B.A. Cognitive Science, minor in Studio ArtSep 2009 – May 2013
Brown University, Providence, RI · GPA 3.8/4.0
- Magna Cum Laude
- Phi Beta Kappa
Projects
Patient Onboarding RedesignJan 2023 – Aug 2023
Lead Designer
Rebuilt the end-to-end patient onboarding funnel including insurance verification, identity capture, and care-team selection. Reduced drop-off at the insurance step by 38% and shortened median time-to-first-appointment from 5.2 days to 2.1.
Figma · Maze · Mixpanel
Vellum Design System v2Jun 2022 – Apr 2024
Design Systems Lead
Two-year rebuild covering tokens, primitives, complex components, motion, and accessibility guidance. Adopted by 9 of 9 product squads.
Figma · Tokens Studio · Storybook · Style Dictionary
Open-source: a11y-audit-cliApr 2021 – Present
Maintainer
Lightweight CLI that wraps axe-core for design-team-friendly accessibility reports. ~1.4k GitHub stars.
Node · axe-core · Commander
Volunteering
Design MentorJan 2020 – Present
Out in Tech, Remote
- Mentor LGBTQ+ designers transitioning into senior roles; ~14 mentees to date with 9 promotions in cycle.
Pro Bono DesignerJun 2018 – Dec 2021
Code Tenderloin, San Francisco, CA
- Redesigned the participant intake site and admin dashboard; cut staff time per intake by ~25 minutes on average.
Personal details
Phone
(415) 555-0199
Email
alexandra.pemberton@example.com
Address
San Francisco, CA
LinkedIn
linkedin.com/in/alexandra-pemberton
Website
pembertondesign.studio
Skills
Figma
Sketch
Adobe CC
Webflow
Framer
After Effects
User interviews
Diary studies
A/B testing
Usability testing
Survey design
Jobs-to-be-done
Design tokens
Tokens Studio
Storybook
Component governance
Documentation
Design critique
Workshop facilitation
Sprint planning
OKR planning
Cross-functional alignment
HTML
CSS
Tailwind
React (reading)
Git
Languages
EnglishNative
MandarinProfessional
SpanishConversational
FrenchBasic
Certifications
Nielsen Norman UX Certification
Nielsen Norman Group
2021
IDEO Design Thinking
IDEO U
2018
Certified Professional in Accessibility Core Competencies (CPACC)
IAAP
2023 – 2026
Awards
Designer of the Year (Internal)
Vellum Health · 2024
Annual award recognizing cross-functional impact and design leadership across product squads.
Fast Company Innovation by Design — Finalist
Fast Company · 2023
Patient onboarding rebuild recognized in the Health category.
Webby Award — Honoree
International Academy of Digital Arts & Sciences · 2020
Lattice Manager Dashboard, Productivity category.
23 Pro templates unlocked
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Everything in Tailr Pro
ATS scan + AI recruiter reviewFormat checks plus a human-style read of every scanNew
All 27 designer templates23 Pro layouts incl. photo & two-column designs
300 AI generations a monthSummaries, bullets, skills & project blurbs
Job-description tailoringKeyword match your resume against any posting
Live job matchesReal listings scored against your resume
AI Signature studioA hand-drawn autograph from your name — transparent PNG for any docNew
Watermark-free PDF exportPrint-perfect A4, ready to send
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templates
300
AI gens/mo
75
ATS scans/mo
100
parses/mo
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