Director of Marketing
Northwestern Mutual - Denver
Posted 8 hours ago
Amazon Web Services (AWS)
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Description Amazon Web Services is seeking a results-driven Account-Based Marketing (ABM) Manager to design and execute high-impact ABM programs for enterprise customers. This role combines strategic thinking with hands-on execution to drive measurable business outcomes through targeted marketing initiatives. The Account-Based Marketing Manager will own the ABM strategy and end-to-end execution of territory ABM programs, working backwards from customer needs to create data-driven, multi-channel campaigns that accelerate pipeline and revenue growth. This role requires strategic marketing expertise, strong project management skills, analytical capabilities, and the ability to influence cross-functional stakeholders. We are looking for a marketer who is intellectually curious, analytically grounded and creatively agile; someone who can navigate ambiguity, challenge conventional approaches, and build scalable solutions while maintaining the personalization required for strategic account outreach. Key job responsibilities • Develop account-based marketing strategies for priority enterprise customers, translating business objectives, customer insights, account priorities, and market dynamics into actionable 1:1 and 1:few marketing plans. • Serve as a strategic marketing partner to Sales, working closely with account teams and Sales leaders to understand customer priorities, identify growth opportunities, and determine where marketing can have the greatest impact. • Build integrated customer engagement initiatives that connect account insights, messaging, content, executive engagement, digital marketing, events, and other channels into cohesive customer experiences. • Bring creative agility to account challenges, identifying new approaches and developing differentiated programs that engage key decision makers, buying groups, and influencers. • Own programs from strategy through execution, establishing objectives, developing plans, coordinating cross-functional resources, m
Read the full description and requirements on the original posting.
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