Project Senior Integrated Content Designer Jobs
Deloitte
Arlington, Virginiafull-time107k–143k
Posted 8 hours ago
Growth Product Manager New Channels
Xe Careers
Washington, District of Columbiafull-timePosted 12 days ago
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About this role
Description Growth PM, New Channels Turn the audience we already have into customers, without buying media About Xe Xe is a global leader in international money transfer and currency services, helping businesses and individuals move money across borders with speed, transparency and trust. Tens of millions of people use Xe every month to check rates and convert currency, and our B2B arm helps small and medium enterprises streamline global payments, manage FX risk and expand internationally. The Role Marketing runs the channels we already know work, and runs them well. This role does something different. We have an audience most companies our size would have to buy, and more than one thing to sell it. Your job is to connect the two through channels we own rather than channels we pay for — routes to customers that get cheaper as the base grows, not more expensive. What You Will Own • New channels, not new spend. Identify, build and prove routes to customers that we own rather than pay for, including ones that need a product built rather than a budget spent. • The referral program. Own it end to end — incentive design, tracking, payout, and the abuse controls that decide whether a program survives contact with reality. • Reasons to come back. Build products that earn a repeat visit and a way to stay in touch. • Conversion into what we already sell. An engaged user is not the finish line. Own the path from engagement to a first transaction on an existing Xe product. • A test budget, used as a test budget. You will have spend available to establish whether a channel is real. It is an experiment cost, not a media budget. • The handover. A channel leaves Growth once it is predictable, repeatable and documented. Marketing runs it from there. Own the transfer and the evidence behind it. Examples of What You Might Build Illustrative, not committed. What actually gets built is decided by evidence. • Turn someone our product already touches into an account holder. • Build the me
Read the full description and requirements on the original posting.
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- Roadmapping
- A/B Testing
- Prototyping
- SQL
- Agile
- Wireframing
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Is the Growth Product Manager New Channels role at Xe Careers remote?
This role is based in Washington, District of Columbia. Check the original posting for any hybrid or remote flexibility.
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