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Allied Universal
Posted 8/25/2026
CBRE
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The Enterprise Senior Marketing Manager serves as the primary marketing interface between CBRE’s Enterprise marketing team and its sector business lines. This role is responsible for translating global marketing strategies into sector-relevant execution, acting as a strategic marketing partner to sector business lines. The role combines strategic judgment with strong execution capability, operating at the intersection of client engagement, sales support, and campaign deployment. Key Responsibilities Sector Marketing Support & Stakeholder Management Serve as the dedicated marketing partner for sector business groups, ensuring sector teams have access to high-quality marketing support that is grounded in enterprise strategy and calibrated to sector priorities Build and maintain strong working relationships with sector presidents and sector sales and account teams, functioning as a credible partner who understands their priorities Apply judgment in scoping sector marketing activity, ensuring effort is concentrated on programs with the clearest impact and tightest alignment to global activities Represent sector perspectives and client needs in enterprise marketing planning, ensuring global programs reflect the nuances of how CBRE goes to market across industries Sector Activation & Program Customization Adapt and deploy global enterprise marketing programs for sector audiences, including audience customization, messaging refinement, and channel optimization across paid, organic, and web Develop sector-specific extensions of enterprise campaigns, including capabilities decks, client presentations, and promotional assets, without creating standalone sector strategies that operate outside global priorities Manage sector-level web presence in coordination with the broader digital team, ensuring pages are current, on-message, and optimized for engagement Support the activation of thought leadership and content programs within sector contexts, connecting global narratives to
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