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Digital Marketing Strategist - Consumer Brands

Dorm Room LLC

Los Angeles, Californiafull–timePosted 8/23/2026
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About this role

About the Role Dorm Room is a digital marketing agency that works across music, film/tv, and is currently expanding beyond entertainment into the consumer brand space, working with emerging CPG and lifestyle brands. We're looking for an experienced and qualified Digital Marketing Specialist to own brand strategy and execution for this growing roster and knows how to build a brand's social presence and marketing engine from the ground up. What You'll Do • Own digital marketing and social strategy for a portfolio of consumer brand clients • Develop and execute content calendars, campaign concepts, and platform-specific strategy (TikTok, Instagram, etc.) • Build out brand positioning, voice, and content pillars tailored to each client • Manage influencer/creator partnerships and UGC campaigns • Track performance metrics and translate data into actionable strategy adjustments • Collaborate with Dorm Room's production and content teams to bring campaigns to life • Present strategy, results, and growth opportunities directly to brand stakeholders • Help build scalable systems/playbooks as we grow the consumer brands division Who You Are • 3-5+ years in brand marketing, social media strategy, or talent/brand management • Proven experience growing brand social channels and running multi-platform campaigns • Strong understanding of CPG/DTC brand marketing specifically (not just entertainment or talent) • Comfortable owning client relationships and presenting strategy with confidence • Data-literate — can read performance metrics and adjust strategy accordingly • Experience with influencer/creator partnerships and negotiating deals • A point of view on what makes a brand's social presence work, not just what's trending Bonus Points • Existing relationships with creators, influencers, or brand marketing networks • Experience in food/beverage, wellness, or functional beverage categories specifically • Background pitching or building brand decks for new business What We Offer •

Read the full description and requirements on the original posting.

Tailor your resume for this Digital Marketing Strategist - Consumer Brands role

Dorm Room LLC and most employers screen applications with ATS software before a recruiter reads them, and they rank resumes that echo the language of the posting. To stand out for this role, mirror the exact skills, tools, and job title it uses, and make your location (Los Angeles, California) clear. For marketing roles like this one, recruiters commonly scan for:

  • SEO
  • Google Analytics
  • Content Strategy
  • Paid Social
  • Email Marketing
  • HubSpot
  • Copywriting
  • A/B Testing

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Frequently asked questions

Is the Digital Marketing Strategist - Consumer Brands role at Dorm Room LLC remote?

This role is based in Los Angeles, California. Check the original posting for any hybrid or remote flexibility.

How do I apply for this Digital Marketing Strategist - Consumer Brands job?

Applications happen on the employer's own site — use the "Apply on company site" link on this page. Before you apply, tailor your resume to the listing so it clears the ATS.

How do I tailor my resume for this Digital Marketing Strategist - Consumer Brands role?

Open Tailr's builder and it creates an ATS-friendly resume matched to this listing — pulling in the role's keywords and the skills marketing recruiters scan for — with a live match score as you edit. It's free to start and needs no sign-up.

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Listing sourced via BeBee. Tailr indexes public job postings so you can tailor your resume to them — applications happen on the employer's site.