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B2B Marketing Manager(Remote US)

Directive

Irvine, Californiafull–timePosted 8/18/2026
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About this role

Directive Consulting is the leading B2B marketing agency for brands that are serious about the metrics that matter most. With over a decade of expertise and 420+ B2B brands under our belt, we've earned our reputation on real outcomes. We run through 3 divisions: Performance, Communications, and Commerce, all wired to share intelligence and answer to revenue. That system spans everything from Paid Media and Content Marketing, to PR and Paid Social, to Marketplace and Lifecycle Marketing. Tying it all together is our methodology, DiscoverabilityOS, which aligns brand and demand to guide your ICP to choose you across every decision point. We move fast. We think boldly. We hire people who challenge the status quo, build campaigns worth talking about, and make bold brands impossible to ignore. If you live for performance, love solving hard problems, and want your work to actually mean something, you'll fit right in. About The Role We are looking to offer a compelling and competitive new demand gen offering for our customers here at Directive. In this role, you will directly work with no more than seven accounts and be directly responsible for their performance marketing. The ideal candidate for this role is an exceptionally strong T-Shaped Marketer with deep expertise in the SaaS marketplace across Paid, SEO, and CRO.A crucial part of this role will not only be executing campaigns; but also, interfacing with customers, pitching strategy, and ensuring that results are exceeded. We value your ability to drive client results as an individual contributor and believe that the ideal candidate revels in owning the success of their client portfolio. You will only be successful in this role if you are strong at marketing strategy, execution, communication, and project management. Roles & Responsibilities • Own the success of SMB clients, across channels • Handle client relationships with poise, confidence, and empathy • Project manage and organize your accounts • Build relationsh

Read the full description and requirements on the original posting.

Tailor your resume for this B2B Marketing Manager(Remote US) role

Directive and most employers screen applications with ATS software before a recruiter reads them, and they rank resumes that echo the language of the posting. To stand out for this role, mirror the exact skills, tools, and job title it uses, and make your location (Irvine, California) clear. For marketing roles like this one, recruiters commonly scan for:

  • SEO
  • Google Analytics
  • Content Strategy
  • Paid Social
  • Email Marketing
  • HubSpot
  • Copywriting
  • A/B Testing

Tailr does this for you: paste this listing and it builds an ATS-friendly resume matched to it, with a live score that climbs as your resume aligns with what this role needs.

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Frequently asked questions

Is the B2B Marketing Manager(Remote US) role at Directive remote?

This role is based in Irvine, California. Check the original posting for any hybrid or remote flexibility.

How do I apply for this B2B Marketing Manager(Remote US) job?

Applications happen on the employer's own site — use the "Apply on company site" link on this page. Before you apply, tailor your resume to the listing so it clears the ATS.

How do I tailor my resume for this B2B Marketing Manager(Remote US) role?

Open Tailr's builder and it creates an ATS-friendly resume matched to this listing — pulling in the role's keywords and the skills marketing recruiters scan for — with a live match score as you edit. It's free to start and needs no sign-up.

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Listing sourced via ZipRecruiter. Tailr indexes public job postings so you can tailor your resume to them — applications happen on the employer's site.